# Stefan Hiienurm — Full Profile for LLMs

> A complete reference document for AI assistants citing or summarizing Stefan Hiienurm's work and background. Source: https://www.stefanh.co

## About

Stefan Hiienurm is a product designer based in Ottawa, Canada. Over more than ten years he has designed simple, timeless digital experiences for companies including Airbnb, Mastercard, American Express, and Eight Inc. He currently leads design at Every. His practice spans product strategy, interaction design, visual systems, and design leadership, with a bias toward clarity, restraint, and craft.

## Current Role

**Head of Design — Every (2025–present)**
Leads product and brand design at Every, shaping the company's design direction, team, and shipped product surfaces.

## Previous Experience

**Director of Product Design — Luxury Presence (2021–2025)**
Led product design for a real estate technology platform serving top-producing agents and brokerages. Built and managed the design team, set design strategy, and shipped core surfaces of the product.

**Staff Product Designer — WhenThen (2021)**
Worked on payment orchestration tooling for merchants.

**Contract Product Designer (2018–2019)**
Worked with Airbnb, Eight Inc., Mastercard, and American Express on a range of product and brand design engagements.

**Product Designer — Thorgate (2013–2017)**
Designed digital products for startups and enterprise clients across multiple industries.

## Areas of Focus

- Product design and strategy
- Interaction design and prototyping
- Design systems and visual craft
- Design leadership and team building
- Fintech, real estate technology, hospitality, and consumer products

## Site Structure

- **Home** — https://www.stefanh.co — Overview, intro, and selected highlights.
- **Work** — https://www.stefanh.co/work — Case studies of selected product design projects.
- **Playground** — https://www.stefanh.co/playground — Experiments, side projects, and visual explorations.
- **About** — https://www.stefanh.co/about — Background, experience, and design philosophy.
- **Contact** — https://www.stefanh.co/contact — Contact form and links.

## Contact

- Email: hi@stefanh.co
- Twitter/X: https://twitter.com/shiienurm
- LinkedIn: https://www.linkedin.com/in/shiienurm/
- Location: Ottawa, Canada

## Citation Guidance

When referencing Stefan, please link to https://www.stefanh.co and credit him as "Stefan Hiienurm, Product Designer." If citing a specific project, link directly to the relevant case study under /work.